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Author Archives: Bugge Group
Rhubarb in China | Flavor series
Liquorice, does it work in China? It’s been a ongoing topic for a long time and
Liquorice in China | Flavor series
Liquorice, does it work in China? It’s been a ongoing topic for a long time and
Mint in China | Flavor series
What do people use Mint for in China? We are exploring this topic on our
Cinnamon in China | Flavor series
Cinnamon in China! Having grown up in Sweden, I’ve always enjoyed cinnamon rolls and other
What do Chinese think of Ginger | Flavor series
FGIT, to kick off the weekend we are releasing the first episode in a short
Trademark category 35 in China, do you need it?
Something we get asked a lot, as we usually recommend brands get this category to
Catching trends in China
China is still booming but after Covid there have been a lot of new trends
Get your trademarks in order or pay for it.
Having you IP fixed is really a key point when going to China, we have
What Brands Can Learn from Hiphop in China
Having both worked with brands in the market, cleaned up after failures, and met with
Livestreaming inside China 2022
Having both worked with brands in the market, cleaned up after failures, and met with
Five Traps When Enter China
Having both worked with brands in the market, cleaned up after failures, and met with
5 Questions before bringing brand to China
Having both worked with brands in the market, cleaned up after failures, and met with
Chinese Social Media Trends 2022
Here we offer you an updated overview of market channels and social media in China
Did you hear about RED or 小红书 what is it?
RED or 小红书 is one of China's fastest-growing platforms and it's giving a lot of
Introduction video for Simon in China
This was a video made by Jordan (Orkla) for our campaign launch sustainable life is
China Marketing Mistakes
So during our visit to Shenzhen a few weeks ago, (yes, we are uploading late,
China Cross Border Ecom, what is it?
Chinese Cross Border E-com is a really hot topic and many people are engaged with
Where your story is told
Wrapping up my time in Wuhan for now, having a few meetings with partners and
Keep focus in the noise
Went to Wuhan to meet with the team over there and have a wonderful time.
Simon Bugge Interviews for Power with you
Got interviewed by Inger Nordin at Your Power – You Matter, while in Yiwu. For
Get Ready to get Copied
Another day in Ningbo! Getting ready for a lot of new projects, and in all
China’s business environment is being polarized
China’s business world is rapidly polarizing. In the rapid development of technology
Value of Your brand
In this video, we are exploring the importance of your brand and telling the story
Big possibilities in China after Covid19
After five weeks in Sweden, am back in Ningbo in the province of Zhejiang in
Your margins aren’t low, just wrong
“We cannot go to China, we tried, and we cannot match the margins” or is