Rhubarb in China | Flavor series

Rhubarb in China? Today we are back in Ningbo exploring another flavor that we frequently get asked about, Rhubarb. A traditional flavor that is gaining popularity in Europe but what does Chinese consumers think or know about it? Today I try to explore this and explain what their view of this ingredients and flavor.

Your margins aren’t low, just wrong

“We cannot go to China, we tried, and we cannot match the margins” or is

Big possibilities in China after Covid19

After five weeks in Sweden, am back in Ningbo in the province of Zhejiang in